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A competitive marketplace is forcing churches to embrace business practices to court fickle churchgoers.

 

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Websites, Facebook and other tools are helping churches stay connected to their members and reach out to the wider community.

Staff at three universities across the United States - Emory University in Georgia, North Park University in Chicago, and Columbia Theological Seminary in Decatur, near Atlanta, outlined how they’ve revamped their library facilities and adopted digital technology to remain competitive in an increasingly digital world.

Some skills are time-tested, such as listening and collaborating, but tomorrow’s religious leaders will also need to be entrepreneurial and communicate in new ways.

A competitive marketplace is forcing churches to embrace business practices to court fickle churchgoers.

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